Browse our complete collection of mental models and frameworks
Breaking complexity without overwhelm
Small actions, immediate momentum
Urgent is not the same as important
Work expands to fill the time available
Fixed time, flexible scope
Group similar tasks to eliminate switching costs
People feel compelled to return favors
We look to others to decide what's right
Hear what's unsaid, not just what's spoken
Speak without blame, listen without defense
Build new habits on top of existing ones
If-then plans that bypass willpower
Change how the customer sees the problem
Challenge without damaging trust
One story doesn’t fit everyone
Lead the sale without being aggressive
Turn wishes into actionable plans
Qualify deals with discipline, not hope
Guide customers to discover value themselves
Reframe how the customer thinks about their business
Don’t overwhelm—direct